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Filters selected:

Full Cost Accounting for Winemakers Surprisingly, What Makes Money - And What Doesn't

25 Nov, 24

of Matthias Stelzig

New Social Media Guidelines of the Advertising Council Stricter Rules for Influencers, Merchants, and Wineries

03 Sep, 24

of Nadine Liesching

New Event Format Agency House Fairs Shake Up the German Event Market

26 Aug, 24

of Carsten M. Stammen

Legal tip The right protection for a strong wine brand

08 Aug, 24

of Nadine Liesching

Full cost accounting for wineries The end of self-deception

25 Jul, 24

of Matthias Stelzig

Latecomer to the introduction of bottle alternatives Germany and Austria stick to the glass bottle

19 Jun, 23

of Alexander Lupersböck

False statements can lead directly to warning letter Caution when advertising products with an indication of origin

25 Jan, 23

of Hans-Peter Kröger

Four new EU directives change sales via online shops Watch out, the bus is leaving!

13 Jun, 22

of Hans-Peter Kröger

Wine offers often contain unnoticed expensive warning traps Legal risks when selling via Amazon Marketplace

25 May, 22

of Hans-Peter Kröger

Wine and social media: how to meet future customers where they are More than beautiful pictures and nice stories

10 Jan, 22

of Alexander Lupersböck | Uwe Kauss

Class instead of mass: survival strategies for traders and winegrowers These trends are changing wine sales

22 Dec, 21

of Raffaella Usai

Marketing expert Prof. Jon Hanf on unconscious incentives, habit and the right schnitzel How "nudging" should encourage wine buying

13 Dec, 21

of Alexander Lupersböck

End of Maestro: Rising transaction costs with debit cards Card payments could soon become expensive for merchants

29 Nov, 21

of Markus Blaser

Wine trade between EU and Switzerland remains complicated after failed trade agreement Business as usual - with all the obstacles

12 Aug, 21

of Markus Blaser

Export manager Paul Kiefer on problems and success in China Heavy bottle, golden label and high ratings

25 Mar, 21

of Alexander Lupersböck

The EU VAT reform should make business easier for winegrowers and wine merchants in the future - at least a little bit. One Stop Shop: Less complicated, but still not easy

22 Mar, 21

of Markus Blaser

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